Opening Hours

Geelong Sports Museum is open to the public from 10:00am until 4:30pm on Wednesdays, Thursdays, and Fridays, excluding public holidays.

Wednesday10:00am - 4:30pm
Thursday10:00am - 4:30pm
Friday10:00am - 4:30pm

*Group bookings available on request. Learn more here.

Game Days

Ticket holders to AFL Men’s, select AFL Women’s matches, and other select major events enter free. Get a taste of everything the museum has to offer in the two hours between the opening of the stadium gates and quarter time. Join us for a sneak peek of the collection, then book a full visit during the week.

Getting here by car

Geelong is 75 kilometres from Melbourne – accessible via the Westgate Bridge and following the Princes Freeway. 

On non-major event days, free public parking is available within the Kardinia Park Precinct. 

Limited accessible parking spaces are available outside the Brownlow Stand and Premiership Stand on the western side of GMHBA Stadium.

Please check the Kardinia Park ‘What’s on‘ page for specific event day parking information.

Getting here by train

Geelong is approximately one hour from Melbourne’s Southern Cross Station. South Geelong Station is located a short 450-metre walk from the stadium.

Getting here by bus

The bus network in Geelong is operated by CDC Geelong and McHarry’s Buslines. Visit the Public Transport Victoria website to plan your journey.


The Museum is accessible to everyone. It features: 

  • A hearing loop
  • Subtitled films in the theatrette
  • Accessible all-gendered toilets
  • Changing places facilities adjacent to the museum
  • Access to wheelchairs if required
  • Sensory bags for people with sensory processing challenges

Bag storage

All large bags and umbrellas need to be stored, including any item capable of being used to cause damage to, or conceal, a collection item – based on the discretion of Geelong Sports Museum. The Museum features lockable cupboards at the main entrance. Two are reserved for larger groups, with two more available for group overflow or members of the public. All doors will be locked and unlocked by Museum staff.